Print & Online Tips
Torrance Chamber Elevate! Presentation 9-25-2020
This presentation will run through exercises that will help businesses take stock of their new shifts and realities, as a way to assess new opportunities. Using a variety of marketing communications vehicles, ensure your marketing efforts and dollars are properly spent.
Effective Partnerships and the Power of the Village
How we emerge from the 2020 pandemic may be based on a new mindset and creativity, and collaborative approaches.
Will Your Organization Matter in a Post-Pandemic World?
Among the many fears and questions, many professionals are asking themselves is “Does what we do really matter in the new post-pandemic world?”
These are The Only People That Will Grow Your Organization
I’ve heard it said, “my prospects are anyone who lives in XX,” “…anyone who believes that everyone deserves to see,” “…breathes.” If you caught yourself saying anything like this, you are wasting money, effort, and (gasp!) may not have a grasp of your business. Here...
Reduce Your List of Marketing Goals
As the story goes, Warren Buffett asked his pilot of 10 years to list his top 25 goals. Upon return of the list, he asked him to mark the top 5, essentially ending with a list of 5 and a list of 20. From this exercise, most of us would conclude to concentrate on the...
10 Ways to Keep Your Marketing from Failing
For the past 25 years I have been helping customers communicate. We have helped Marketing and Development Directors do everything from Towel reduction campaigns for the YMCA and fundraising materials for events at Dodger Stadium, to websites for cemeteries and...
Compelling Content Writing: Tips from a Cocktail Party
So you want to engage more with your current customers; or maybe get new ones. A couple of methods may include standing on the top of a mountain and shouting all the wonderful things you do and sell. Another (perhaps a wiser approach) is to develop a communication...
New Client Work: JazzAngels and Lulu’s Lounge
Happy to assist the JazzAngels.org with their new look/signature event, and Lauren at Lulu's Lounge. We only hang out with the best.
How to Design a Brochure
If you read How to Write Content for a Brochure, you will have most of the text outlined for your brochure. But much of its success is in the organization and presentation as well. Many options The typical trifold brochure may be boring and overused, but it’s...
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