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Marketing Techniques for Long Term Success

Marketing Techniques for Long Term Success

by Sue Moylan | Mar 21, 2016 | Thoughts on Marketing

  Here are a few of my favorite tips on how to increase sales: • Stay fresh and add new things. Each time you add a new product, you revamp or change something on your website, or send out a mailer, you are creating new opportunities for exposure and a reminder...
The Importance of Building Relationships

The Importance of Building Relationships

by Sue Moylan | Mar 14, 2016 | Audience, nonprofit, Thoughts on Marketing

When I started this blog I emphasized the importance of building and maintaining relationships. This applies to for profit and nonprofit businesses and organizations. So let’s again touch on why it’s so important to establish and maintain these relationships. For me,...
If I print a booklet, does the location of color pages matter?

If I print a booklet, does the location of color pages matter?

by Sue Moylan | Mar 7, 2016 | Design, Printing: Tips & Savings

Question: “Does it matter which pages in my booklet are in color?” Simple answer: “Yes,” but of course there’s more to it than “yes”. Last time, I shared with you the optimum number of pages to print in a booklet for offset...

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